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Business 101: Build smart, grow strong and own YOUR future.

Business 101 is a no-fluff, real-world course designed to empower everyone, especially those from lower and middle-income communities that have not being able to access this information before.  You will gain the skills, knowledge, and confidence to start, grow, and sustain a business that works for you.

Whether you’re selling food from your kitchen, cutting hair, creating content, or dreaming of launching your own brand—this course will show you how to do it the right way, from the ground up.

Business Basics

  • What Is a Business? Types, purposes, and myths.

  • Business Structures (LLC, sole proprietorship, partnership, corporation)

  • Key Financial Terms (revenue, profit, margin, capital, cash flow, etc.)

  • The Power of Budgeting (Intro to basic budgeting tools)

Marketing Strategies

  • Who Is Your Customer? Understanding target audiences

  • Branding Basics (Identity, logo, messaging)

  • Marketing Channels (Social media, email, word-of-mouth, etc.)

  • Creating a Simple Marketing Plan (Budget-friendly options)

Financing Fundamentals

  • Startup Costs & Planning for Growth

  • Funding Sources (Bootstrapping, loans, grants, investors)

  • How to Approach a Bank or Investor (What they look for)

  • Credit, Debt & Your Business Financial Health

Sales, Costumer Service and Professionalism 

  • Sales 101 (Value-based selling & building trust)

  • Customer Service Essentials (Empathy, retention, feedback)

  • Professionalism in Business (Appearance, communication, follow-through)

  • Putting It All Together (Capstone + Success Stories + Call to Action)

How does it Work?

The course runs for 16 live sessions. With support on TikTok for quick tips and reminders, plus YouTube for full instruction—perfect for going back and learning on your time.

This is for you if you’re:
✅ Tired of guessing and want to learn how business really works
✅ Looking for tools to grow what you’re already doing
✅ Serious about turning ideas into income and ownership
✅ Committed to leveling up your mindset and money game

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